Watch as the beautiful 2012 Optima flexes its 274 horsepower, turbocharged awesomeness on the racetrack.

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Thank you Virginia, for sharing these kind words with us! Keep up the great work team!

Broadway Kia - (5) Star Review on Yelp

• I went in to Broadway Kia, nervous and apprehensive as I don't have the best credit, but April Bjur and Jim, the sales manager were absolutely wonderful in helping me with getting the car that I wanted. I really didn't think I would end up getting financed within my price range, at a rate that I could afford, but they really did everything they could to work with me, and within my budget. I would recommend anyone of my family or friends to come here to purchase a vehicle. Talk to April, she will do whatever she can to make you a happy customer. They appreciate your business, but will also go out of their way, to make sure you are getting exactly what you want, at a price you can afford. Take it from someone who was a skeptic! I'm left here happy and with wheels! -Virginia

Kia Motors America Wins Bronze "Effie" at the 2012 North American Effie Awards

When Blake Griffin leaped over a Kia Optima to win the 2011 NBA Sprite® Slam Dunk contest, footage of the dunk immediately went viral online and Kia Motors America (KMA) captured the historic moment with a 30-second ad spot that began airing less than 72 hours later. Yesterday, "Not Your Average Slam Dunk" received the Bronze Effie award in the "Single Impact Engagement" category at the 2012 North American Effie Awards ceremony in New York. The annual Effie Awards (short for effective) presented by Effie Worldwide, Inc., highlight the most effective marketing communications efforts in the U.S. each year.

In the midst of the largest new-vehicle launch in company history, Blake Griffin's slam dunk over a Kia Optima generated more than five million YouTube views, garnered 385 media placements and increased consumer purchase consideration by more than 20 percent, all within 48 hours of the dunk. Following the multifaceted Optima launch efforts and iconic slam dunk, significant increases in consumer awareness and perception of the Kia brand have led to record sales of the Optima midsize sedan as April marked the fifth consecutive month that the Optima was Kia's best-selling vehicle. The slam dunk also was the perfect catalyst for Kia, the Official Automotive Partner of the NBA, to connect with Blake Griffin, who is now a global ambassador for the Kia brand and is the only professional basketball player with a global marketing relationship with an automaker.

"The unprecedented stunt of having a basketball star dunk over the Optima not only electrified spectators and sports fans everywhere, but landed the Optima in the center of a social media conversation that grew exponentially from the moment the ball went through the hoop," said Michael Sprague, vice president, marketing & communications, KMA. "It is an honor to win the Bronze Effie for the slam dunk that broke all conventions and the ad spot that created lasting impressions of the Optima for sports fans and consumers alike."

In 2011, the Kia Soul marketing initiative earned the Gold Effie after taking home a Silver Effie in 2010.

About the 2012 Optima
The 2012 Kia Optima stands apart from the crowd with its head-turning design, fun-to-drive performance, modern amenities and long list of standard safety features. Kia's second U.S.-built* vehicle offers drivers cutting-edge technologies, including a standard eight-speaker Infinity®2 audio system, HD Radio™3, and Kia's UVO powered by Microsoft®4 voice-activated infotainment and communications system with a starting MSRP of $19,5005.

Kia's Unprecedented Growth
Kia Motors is the one of the world's fastest moving global automotive brands; from 2009-2011 Kia launched more new vehicles in the U.S. than any other automaker, and under the guidance of chief design officer Peter Schreyer earned a reputation as an industry leader in automotive styling. Kia Motors America's full line of fuel-efficient and fun-to-drive cars and CUVs has earned critical acclaim and dramatically increased consumer awareness, perception and consideration for the brand. In 2011, KMA recorded its 17th consecutive year of market share growth, thanks in part to the largest increase of any major brand in perceived quality6 and the industry's highest brand loyalty ranking7. Kia's U.S.-based manufacturing facility in West Point, Georgia – KMMG – is responsible for the creation of more than 10,000 plant and supplier jobs and builds the company's two best-selling vehicles in the U.S. – the Sorento CUV and Optima midsize sedan*. Kia's value and technology-laden 2012 model year lineup also includes the Sportage compact CUV, Soul urban passenger vehicle, Optima Hybrid, Forte compact sedan, Forte 5-door compact hatchback, Forte Koup two-door coupe, Rio and Rio 5-door sub-compacts and Sedona minivan.

About Kia Motors America
Kia Motors America is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 755 dealers throughout the United States and serves as the Official Automotive Partner of the NBA and LPGA. In 2011, KMA recorded its best-ever annual sales total and became one of the fastest growing car companies in the U.S. Kia is poised to continue its momentum and will continue to build the brand through design innovation, quality, value, advanced safety features and new technologies.

Courtesy of Kia Media

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Thank you to Ted and Suzette for this great review and awesome job Charlie and crew!

Suzette

 
Portland, OR

May 25, 2012

My husband and I had our eyes on a Kia Soul for over a year now. We decided to take a look. Charlie Newson was awesome to work with! The whole staff was really great! I actually look forward to taking it in for service in the future because everyone is so nice! Btw, our new Soul is the car of our dreams! Thanks! Ted and Suzzette

2013 Kia Rio Kia Rio, 2013: Versatile subcompact offers great fuel economy, value

The sub-compact segment in the United States is competitive, with every carmaker offering an entry as gas prices rise. But how does a manufacturer break from the pack and impress target buyers? Several dimensions standout — performance, ride quality, fuel economy, driving dynamics, options, styling, price. With the 2013 Kia Rio, the carmaker is concentrating on style, fuel economy, price and value.

Driving Impressions
Squeezing 138 HP and 123 lb-ft torque out of a 1.6L four cylinder engine with direct fuel injection, the Rio is competitive against the Ford Fiesta, Honda Fit and Chevy Sonic.

Sink your foot to the floor and the Rio does what's expected: a slow ramp-up of power. It won't win drag races, unless it’s against other subcompacts. The acceleration is decent, but not impressive.

Ride quality is decent, but not unexpected among current subcompacts. I renjoyed the steering feel of the Rio, which offers decent feedback and felt substantial but surprisingly not too light at highway speeds.

Styling
This is where Kia tries hard to stand out from the crowd, and I think it's the most “styled” offering in market segment. The Rio's lines are not as graceful as the Ford Fiesta, but it looks better than the Honda Fit, Toyota Yaris or Chevy Sonic. The details in the headlight units look expensive and “designed,” especially with the included LED daytime running lights.

Interior Comfort and Ergonomics
Interior space on the Rio is surprisingly accommodating. There's plenty of cabin room for a dirver and three passengers, plus gear,  A fifth passenger can squeeze in, but it's best if it's a close friend.

Kia does a decent job with steering wheel-mounted controls useful and not overwhelming. The test vehicle was  equipped with  backup camera and touch screen entertainment center  — luxury features for a subcompact. The seats are supportive.

Conclusion
Starting at $16,500, the Kia Rio is not the cheapest in its class, with the Ford Fiesta or a Toyota Yaris available for less. But the Rio is better equipped with rear disc brakes and a warranty. I also like the hill assist feature available with manual transmission. The 2012 Rio offers above average performance in its class and has a unique look that won’t blend in in a parking lot. KIa has targeted a young driving audience with the Rio and it's differeniated itself in that regard.

Courtesy of TheWeeklyDriver.com

2013 Kia Optima Diesel for USA?

The newly redesigned Optima made its debut at the 2010 New York Auto Show. This model has a much sleeker and aggressive profile courtesy of Kia design chief Peter Schreyer. In the European Markets, The Optima is equipped with a diesel engine that just might make it over to the North American market. A Hybrid model has already been released in the United States that uses the same drive train as the hybrid system found in the Hyundai Sonata. The appearance of the Optima CRDi diesel looks very similar to the Hybrid Version. Both models share the same special wheels, design touches and lowered ride height.

Performance
The 2013 Kia Optima Diesel is powered by a 1.7L (1,685cc) inline four-cylinder CRDi (Common Rail Direct Fuel Injection) turbo diesel. This engine produces 134 horsepower at 4,000 rpm and 244 lb-ft of torque from 2,000 to 2,500 rpm. Hyundai will add another more powerful 1.7L U2 CRDi diesel to the line up that produces 160 horsepower some time in 2012. This model was tested around 48 MPG combined in the UK which converts to 39.7 MPG US.

Kia's manufacturing philosophy is to build cars that are a good value for money. Do you think a low priced Kia Optima CRDi diesel would do well in North America? I've been asking my readers to leave there opinions in the comment section below. I think North America is ready for some of the diesel models that Europe gets including the Optima. The main hurdle in bringing diesel cars over is the emissions, but more and more manufactures are bring their engines up to world standards such as Volkswagen, Mercedes-Benz and BMW.

Kia plans on bringing a Optima wagon to the European market and a coupe to the North American market.

Courtesy of Google News

LeBron James wins 2012 Kia NBA Most Valuable Player Award

LeBron James of the Miami Heat is the winner of the Maurice Podoloff Trophy as the 2011-12 Kia NBA Most Valuable Player Award, the NBA announced today. James earns the honor for the third time in four seasons and becomes the first player since Michael Jordan to win at least three MVPs.

James totaled 1,074 points, including 85 first-place votes, from a panel of 121 voters that consisted of sportswriters and broadcasters throughout the United States and Canada as well as an NBA.com MVP fan vote. For the third consecutive season, the NBA and Kia Motors America gave fans the opportunity to submit their votes by ranking their top five choices through a dedicated Web page on NBA.com. The fan vote counted as one vote and was compiled with the 120 media votes to determine the winner. Players were awarded 10 points for each first-place vote, seven points for each second-place vote, five for third, three for fourth and one for each fifth-place vote received.

Rounding out the top five in voting are Oklahoma City's Kevin Durant (889 points, 24 first-place votes), the Los Angeles Clippers' Chris Paul (385, six first-place votes), the Los Angeles Lakers' Kobe Bryant (352, two first-place votes), and San Antonio's Tony Parker (331, four first-place votes).

James led the Heat to a 46-20 mark and the No. 2 seed in the Eastern Conference Playoffs. Despite averaging a career-low 37.5 minutes, the eight-time All-Star led the NBA in plus-minus score differential (+7.6) and ranked third in scoring (27.1 ppg), while pacing the Heat in assists (6.2

apg) and tying for the team lead in rebounds (7.9 rpg). In addition, James established career bests in field goal percentage (.531) and three-point field goal percentage (.362).

This season, James was named the Eastern Conference Player of the Month twice (January and February), and he captured Eastern Conference Player of the Week honors six times, extending his NBA record for the most Player of the Week awards to 37. James has scored double-figure points in 419 consecutive career games, the seventh-longest streak in NBA history, behind Michael Jordan (866), Kareem Abdul-Jabbar (streaks of 787 and 508), Karl Malone (575), Moses Malone (526), and Oscar Robertson (428).

The NBA MVP trophy is named in honor of the late Maurice Podoloff, the first commissioner of the NBA who served from 1946 until his retirement in 1963.

As part of its support of the Most Valuable Player Award, Kia Motors America will donate a new Kia Sorento CUV to Akron Public School After School Program benefiting the Wheels for Education Program. Kia Motors will present a brand new Sorento to the charity of choice of each of five

2011-12 year-end award winners as part of the "The Kia NBA Performance Awards." Following this season, Kia Motors will have donated a total of 21 new vehicles to charitable organizations since its support of the NBA's prestigious year-end honors began with the 2007-2008 season.

The 2011-12 Kia NBA Most Valuable Player Award is part of a series of on-court performance awards called "The Kia NBA Performance Awards." The series, currently in its fifth season, is a significant part of the multiyear marketing partnership between Kia Motors America and the NBA, and also includes the Most Improved Player, Defensive Player, Sixth Man awards, and this year for the first time, Rookie of the Year. It also includes the Kia NBA Eastern and Western Conference Players of the Month which are awarded during the regular season. For more information on the "The Kia NBA Performance Awards" visit www.NBA.com/performanceawards. />
Attached are the voting results for the 2011-12 Kia NBA Most Valuable Player Award. The balloting was tabulated by the independent accounting firm of Ernst & Young LLP.

Courtesy of StrategyOne.com

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New Kia K9 Flagship Sedan

2013 Kia Sorento - Review

The Kia Sorento's transformation back in 2011 accomplished a few notable things. It turned a trucky SUV into a carlike crossover, one without so much off-road talent but far more on-road fluency. It's put a lot of Georgians to work, overtime, building Sorentos just to keep up with its hot sales pace. And it's split its segment down the middle, overlapping so many best-sellers--Escape, CR-V, Edge, Equinox--that the Sorento's now an appealing alternative to at least half of the family-friendliest vehicles on the market.

The Sorento returns for the 2013 model year with no major mechanical changes, and just a few updated features. It remains a value-rich vehicle, even in base form, with all kinds of configurations and options--engines, transmissions, traction systems, seating--to appeal to almost any wagon buyer. It's all wrapped in good-looking, nicely detailed sheetmetal that doesn't play to outdated SUV cues, and doesn't go overboard on mimicking carlike shapes or worse, borrow from boats. Handsome in a middle-of-the-road manner, the Sorento's charm only dulls a bit when the plastics in the cabin undergo a tougher scrutiny. They're not shiny, and they're matched well--they're just not as lush as you think they'll be, with all the tight fits and spare lines.

Most Sorento drivers will want to leap instinctively for the top V-6 drivetrain, but there's a four-cylinder in the middle worth examining. It's not the base 2.4-liter, 175-horsepower four, though--skip that one and the manual that's only available with it. It's sluggish and dated, and delivers low gas mileage that's only offset by its low base price. The mid-range four, with direct injection, is up to snuff: it's a 191-hp four that spins sweetly enough, and delivers as much as 32 mpg highway according to the EPA's ratings, with a well-sorted automatic transmission and good handling that gives more weight to comfortable ride than to even moderately brisk cornering. Opting into the V-6 version is something we'd reserve for drivers who tow on occasion, or for those who regularly run the kiddie carpool and use all of the available seats.

The base Sorento comes out of West Point, Georgia, as a five-seater, and even for adults, those seats have ample leg room and good head room. The seats themselves are supportive--even better when they wear leather. There's a third-row offered on some models, but that bench is only for those under five feet tall, with the dexterity to jump into the way-back, and the distractions to ignore the low seating position. Cargo space is fine, mostly, but a seven-row model with the back row raised won't leave much room behind for any cargo.

Strong safety scores from both the Feds and the IIHS put the Sorento in good stead with the competition, as does the array of standard equipment--air conditioning, power features, Bluetooth, satellite radio and a USB port are present and accounted for on every version. If you get spendy, the SX offers standard navigation, leather, and has an available panoramic roof, but prices zoom past the $35,000 mark, at which point the Sorento runs into some bigger, richer hired hands--vehicles like the Ford Flex and Explorer, the GMC Acadia, and likely, the upcoming Nissan Pathfinder.

 

Courtesy of The Car Connection

Here are the five reasons to buy a Kia Rio by AutoTrader.

Here are the five reasons to buy a Kia Rio by AutoTrader.

1) Cutting-edge style 2) Outstanding warranty 3) Great Value 4) Fantastic fuel economy 5) Inspired interior

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2013 Kia Rio: Green Light For Fuel-Saving Stop-Start Option

The 2012 Kia Rio and 2012 Kia Soul models had been poised to be eco-tech trailblazers, as the first affordable mass-market models in the U.S. to offer stop-start, which smartly shuts down the engine when it would otherwise be needlessly idling and automatically (and quickly) restarts it.
But plans have changed, and now neither of those models will arrive with the fuel-saving Idle Stop & Go (ISG) technology before the end of the model year. It's now slotted in as a new feature for 2013 instead-arriving just a few months, potentially, before EcoBoost versions of the 2013 Ford Fusion, which will have a comparable feature. The reason for the delay is, at least in part, that Kia wanted engineers to make the engagement a little smoother for U.S. customers, who will be paying extra for it.

A green option that won't pay off for everyone

ISG has already been included in some Kia models for overseas markets, however here in the U.S. Kia has been a little more careful in forming a positive impression around the new technology, which will be included as part of a $400 Eco Package. In order to get that Eco Package, though, you'll also need to get a $1,150 Convenience Package that includes alloy wheels, the UVO connectivity system, a rear camera system, power-folding mirrors, a soft-touch dash, and other upgrades-bringing the total for a 2013 Kia Rio with ISG to $18,800.

Although the feature has been rapidly deployed across the luxury market and is now included in various models from Porsche, BMW, and Mercedes-Benz, it hasn't yet become common in the mass market.

One of the reasons why the rollout has been so slow in affordable models is that U.S. EPA numbers don't represent the gains that some drivers will see with the system. The Rio will gain 1 mpg in the EPA cycle-to 31 mpg city, 40 highway-although those who commute mostly in dense stop-and-go traffic could possibly see improvements of ten percent or more versus Rios without the feature-meaning that there could be an eventual payoff many years down the road, especially if gas prices continue rising.

According to earlier reports-some based on feedback from drive events where the automaker allowed members of the press to drive pre-production vehicles with this system-prior versions of ISG operated with too much driveline shock (and shudder) when the engine would stop and restart.

A few months ago, Kia anticipated that the technology would still arrive in 2012 models, just later in the model year-and that it had to do in part with customer and dealer education.

Since then engineers have gone back and made some important changes to the system that, Kia Motors America spokesman James Hope told us, will provide "a smoothness in transition that we're happy with."

Minor changes elsewhere for 2013 Rio

Otherwise for 2013, the Rio has just a few changes. There's a revised Kia badge on the hood, trunk lid, and steering wheel, while steering-wheel paddle-shifters have been made standard on the SX model and EX and SX 5-door models now get a cargo-floor tray and net, and their seatback release lever has been redesigned. Prices are up $200 across the board.

Stay tuned, as the 2013 Kia Rio is already at dealerships, and we hope to revisit Kia's Idle Stop & Go technology very soon.

Courtesy of TheCarConnection

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